eBay: What Should I Sell?

There is an art to picking profitable products. It's not just what you want to sell but rather what will sell.

Every Christmas, we see one toy that everyone wants. One year it's "talking Elmo"and the next year it's something else. But, it never fails to occur. Because everyone wants "it", so "it" is in high demand. If the supply of the product isn't sufficient to meet the customer demand, prices soar, as do profits for the people selling them.

You could hope you pick one of those products and make a lot of money in one season, or you can be smart and have a profitable business all year round. How? Understand trends in our society and how they help you predict the products which are or will be in demand, now and in the future.

Current Trends In American Society.

.Baby Boomers (a very large potential market) are getting older. Many are in the 50s or 60s.

· More and more people purchase online from the security and comfort of their own home

· Americans are more security conscious since 9/11

· Travel by car or recreational vehicle is up over previous years

· Diabetes is making major inroads into the general population.

These are just some of the trends impacting our culture now. We need to take those identified trends and make some assumptions about them. With these assumptions come product decisions, profitable product decisions.

Using a Trend to Pick Profitable Products

Let's choose the Baby Boomer trends upon which to focus. We know that the Baby Boomer Generation represents a large, and very wealth, segment of the current American society. If we choose to focus upon this group of consumers, we know we have a large potential audience. More importantly, we know we have an audience who can pay.

Determining the products we will offer starts with making some assumptions about our targeted market. What does that mean for the Baby Boomers? We need to take what we know about that market segment and then make some assumption based upon that knowledge. Let's try.

What We Know: What We Can Assume:

We know they are getting older. We can assume they don't like that. We know they are fatter than prior. We can assume they don't like that generation, and want to do something about it.

Let's just look at those two trends and how they help us choose products. If this generation is fatter than the last generation, we can assume larger size clothes are needed right now. At eBay, plus size women's clothing are sold for a total of $90,903.37 in the last 30 days! There's a profitable product selection for the present.

At eBay, exercise equipment sold for a total of $1,125,144.50 in the last 30 days and weight loss pills sold a total of $130,795.34 in the last 30 days! Two more profitable, "in-demand", products at eBay, right now.

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